Friday, 9 October 2015

NEW FACE FOR NEWBRIDGE SILVERWEAR

Hi guys, this is Aoife writing for McMahons Shoe Emporium.

So, Newbridge Silverware has announced its new face for the brand now that Amy Huberman has completed her contract. You're about to be as surprised as we were.

The new brand representative is none other then.............. NAOMI CAMPBELL?!?


Yes, you heard that right! I couldn't believe it honestly. It seems like such an odd choice for a brand like Newbridge Silverware. 

Newbridge Silverware Jewelry is mostly recognised for being classy, elegant and almost regal but affordable for the masses. In their Newbridge Silverware  Museum of Style Icons,dresses that had been worn by icons such as Grace Kelly and Audrey Hepburn are the main attractions.Is Campbell really the right option for the brands new face? Of course Newbridge want to branch out and make themselves more internationally recognizable, and rightly so. They are widely celebrated by the Irish, and with pieces so beautiful, they should be worn and enjoyed world wide.


I don't know about you, but Amy Huberman was definitely a better choice previously. Amy is Irish, humorous, an accomplished author, a wife and mother, down to earth and classically beautiful despite being a modern woman. Her advertisements for Newbridge Silverware Jewelry were effortless and made you want to relate to her. 



One can only wonder if Naomi Campbell is the best person to bring it out there. The 45 year old is one of the most recognizable faces of the modeling world. One of only 6 models of her generation to be branded a 'Supermodel'.  She has represented Burberry and Italian Lingerie Brand La Perla,among others. She has written a novel, had a singing career and featured in many film and television shows. There is no doubt that she is beautiful beyond compare, but what about the not so beautiful details of her past?

One thing that comes to mind for many people when we hear the name "Naomi Campbell" is her temper. She has been involved in many scandals and some things that really make us question whether hers is the right face to be on the Newbridge billboards. Dare I mention the 2006 case where her Housekeeper Ana Scolavino needed stitches in her head after Campbell reportedly lost her temper and threw her cell phone at her? Not cool. 


Reportedly, Naomi is costing CEO of Newbridge William Doyle upwards of €200,000 to help the brand branch out internationally. I cant help but wonder if Mr Doyle could have made a better decision. So we thought up an option ourselves.


What about Saoirse Ronan?

Shes Irish/ American. She is known internationally. Her career is on the way up. She is a supporter of Irish  Industry and audibly supported the "Yes" side of the Marriage Equality Referendum during May 2015. She is also beautiful. Is she not the perfect face to represent Newbridge Silverware? 




Perhaps the reason behind Naomi Campbell's selection as the new brand Ambassador is to do with the shock factor. To get us talking about Naomi and the Brand. Hopefully it all works out for Newbridge Silverware and the company doesn't suffer at the hands of her reputation. We hope that Ms Campbell will be on her best behavior and represent such a beautiful range to the highest level, as it so rightly deserves.




Have your say below! Do you think Naomi Campbell is the perfect fit? Do you think Amy was also right for the job? What do you think of the idea of Saoirse? Do you have someone else in mind? Let us know :) 







Aoife on behalf of McMahons Shoe Emporium.
Photographs courtesy of  Independent.ie, www.evoke.ie and celebmafia.com. 

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